SUNDA

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Introduction to Sunda International Group

Sunda International was founded in 2000, with its headquarters located in Guangzhou, China. It was one of the earliest international trading companies to enter overseas markets such as Africa and South America. After more than two decades of hard work and dedication, it has grown into a multinational conglomerate integrating overseas industrial manufacturing, international trade, and industrial investment. Sunda is dedicated to the research and production of ceramic products, sanitary ware, hygiene products, household daily care products, personal care items, hardware products, and more. Its business network now spans over 20 countries and regions worldwide.

Over the years, Sunda International has been among the top exporters to Africa and has established subsidiaries in Ghana, Tanzania, Kenya, Côte d'Ivoire, Senegal, Uganda, Zambia, Nigeria, Cameroon, Benin, Burkina Faso, South Africa, as well as in Peru in South America. It has set up over 20 production bases in countries such as Ghana, Kenya, Tanzania, and Senegal, creating a complete industrial chain integrating manufacturing, marketing network, strategic procurement, sea and land transportation, and warehouse management.

Sunda International has always prioritized people-oriented approaches and conducted business with integrity. It has created excellent working environments, standardized corporate management systems, and comprehensive employee training systems. The company emphasizes the potential, sense of responsibility, and spirit of challenge of each employee, establishing a high-quality international trade team. While rapidly adapting to changes in the international market, Sunda constantly seizes opportunities, wins customer trust with sustained profitability, and assumes social responsibility through sustainable operation and integrity.

In the future, Sunda International will closely follow “The Belt and Road Initiative”. Through continuous innovation, enhancement of core competitiveness, and improvement of management capabilities, it will strive to become a leading multinational conglomerate in emerging markets.

  • Building materials indust

     

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    Building materials indust

     

    Product management, brand management, sales management and other related businesses of building materials are the main responsibilities of BMMC in Sunda Group, Established the earliest, the biggest sale line of marketing. There are nearly 150 employees in BMMC, with sales offices in 13 cities of 10 countries, and annual sales of more than 1 billion RMB which is growing over 40% every year. The building material product of Sunda Group has a very strong market position with over 50% marketing share in East Africa, west Africa, and parts of South America. BMMC took the important missions in expanding the overseas market and establishing the brand strategy management at the beginning. To realize the transformation of building materials products from the traditional trade operation to the present industrial and trade integration, Sunda Group has been into the African production and manufacturing since 2015 that coordinated with KEDA co.LTD to build the ceramics factories in Kenya, Ghana, Tanzania and Senegal. BMMC embraces the change, actively expands the sales subsidiary and realizes of establishing the comprehensive building materials center of the factory production, trade product development and sales in Kenya, Ghana, Tanzania and Senegal. The brilliance of BMMC is inseparable from the strong team, they are diligent and earnest, hard work, through the down-to-earth efforts, led the whole building materials marketing center long-term rapid development.

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  • Daily Fast Consumption Goods

     

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    Daily Fast Consumption Goods

     

    Founded in 2008, SUNDA is one of the largest consumer products companies in developing countries and headquartered in Guangzhou, China. By upholding the quality, service, hardworking, deep roots, and development, we have been able to maintain a sustained growth for more than a decade. Companies in more than a dozen countries and regions to carry out business. With factories or branch offices, dozens of branded products are sold in many countries and regions, including baby, women and home care. The company has also been fulfilling its responsibility for the sustainable development of society through its efforts in social responsibility and other aspects. There are currently over 1,000 employees in Africa and over 98% are local employees.

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  • Farming Tools & Hardwares

     

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    Farming Tools & Hardwares

     

    Hardware&Household Business center was founded in 2013. It consists of Sales Management Department, Product Management Department and Project Management Department ,sales departments and Hardware factories in the branches of Sunda international. The main business we are focus on : 1、Steel business 2、General merchandise 3、Hardware tools 4、Electronic appliances

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